The key to my marketing plan is the daily contacts I make to prospective buyers and to top agents in town who have buyers for your home. Traditional methods of waiting for buyers to come to us (”Passive” Marketing like open houses or advertising) are not nearly as effective as physically contacting potential buyers or their agents and convincing them to look at your home. “Active” marketing makes the difference and 6 days a week you can count on me to promote your home to buyers!

1. Put listing in MLS computer.
2. Put lockbox on property.
3. Put sign on property.
4. *Email network groups.
5. *Call all agents who have recently shown homes similar to yours and see if their buyers are still available.
6. *Call all buyers who have recently viewed homes similar to yours. I know where the buyers are for your home because we track them!
7. Prepare photo flyer.
8. Prepare 800 call capture rider
9. Submit photos to Homes and Land.
10. Target mailings to prospective buyers for your home.
11. Put home on internet at www.nealweichel.com and realtor.com - the top real estate websites.
12. Video home for virtual open house so that your home can be viewed via computer 24 hours a day! (If appropriate)
13. *Promote home at Re/Max office meeting - the #1 office in town! (Wednesdays)
14. *Promote home at SCV network meetings - the best agents from the best companies in town! (Tuesdays)
15. *Contact prospective buyers everyday, directly, ask them when they plan on moving, and tell them about your home.
16. *Have my staff preview the home.
17. *Contact every qualified buyer in our database to show them your home.
18. *My listing coordinator, Nathan Foreman, will call you for showings. Please save all agent business cards as he calls agents for feedback. (Mondays)
19. I will call you regularly with buyer feedback, updates in market conditions and details of what we are doing to market your home. (Fridays)
20. E-Mail you: “CMA” on market activity - new listings and sales, changes in the market place and other suggestions for getting top dollar.
21. Continue the above points weekly until an offer is written.
22. Pre-qualify any prospective buyers. We will not open escrow until the employment ratios, down payment, credit FICO scores and ability to close are all checked.
23. Negotiate on your behalf and open escrow!
24. Handle all negotiations, inspections and disclosures in escrow until the closing.

Once in escrow, Barbara Redman is your point of contact. She will coordinate everything with the escrow officer. (Arrange termite, physical and appraisal inspections, order title insurance, check escrow instructions, etc.) All you need to do is sign escrow instructions and the grant deed and tell us how and where you want the proceeds delivered.

*Active, not passive marketing